Cookie Policy
Last updated: November 8, 2025
1. What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
2. How We Use Cookies
Brandum uses cookies to improve your browsing experience, analyze website traffic, and understand where our visitors are coming from. We use both first-party cookies (set by us) and third-party cookies (set by our service providers).
3. Types of Cookies We Use
3.1 Strictly Necessary Cookies
Purpose: Essential for the website to function properly
Examples: Session cookies, security cookies, load balancing
Consent Required: No (essential for service delivery)
These cookies are necessary for our website to work. They enable core functionality such as security, network management, and accessibility.
3.2 Analytics Cookies
Purpose: Help us understand how visitors use our website
Examples: Google Analytics, page view tracking, bounce rate analysis
Consent Required: Yes
These cookies collect anonymous information about how you use our website, such as which pages you visit most often. This helps us improve our website and services.
3.3 Marketing/Advertising Cookies
Purpose: Track visitors across websites to display relevant ads
Examples: Google Ads, Facebook Pixel, remarketing tags
Consent Required: Yes
These cookies are used to deliver advertisements that are relevant to you. They may be used to build a profile of your interests and show you relevant ads on other websites.
3.4 Functional Cookies
Purpose: Remember your preferences and choices
Examples: Language preferences, region settings, form data
Consent Required: Yes
These cookies enable enhanced functionality and personalization, such as remembering your preferences or auto-filling forms.
4. Third-Party Cookies
We may use services from third-party providers who also set cookies on your device:
- Google Analytics: Website traffic analysis and user behavior tracking
- Google Ads: Advertising and conversion tracking
- Facebook Pixel: Advertising and audience measurement
These third parties may use cookies to collect information about your online activities over time and across different websites.
5. Cookie Duration
Cookies can be session cookies or persistent cookies:
- Session Cookies: Temporary cookies that are deleted when you close your browser
- Persistent Cookies: Remain on your device for a set period or until you delete them
6. Managing Your Cookie Preferences
You have several options to manage cookies:
6.1 Cookie Consent Tool
When you first visit our website, you'll see a cookie consent banner. You can:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences by category
6.2 Browser Settings
Most browsers allow you to:
- View and delete cookies
- Block third-party cookies
- Block cookies from specific websites
- Block all cookies
- Delete all cookies when you close your browser
Please note that blocking cookies may affect your experience on our website and prevent you from using certain features.
6.3 Opt-Out Links
You can opt out of specific third-party cookies:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Google Ad Settings
- Digital Advertising Alliance: DAA Opt-Out
7. Do Not Track
Some browsers have a "Do Not Track" feature that lets you tell websites you don't want to be tracked. Currently, there is no industry standard for how to respond to Do Not Track signals, so we do not respond to such signals at this time.
8. Changes to This Policy
We may update this Cookie Policy from time to time. We will notify you of significant changes by posting the new policy on this page and updating the "Last updated" date.
9. Contact Us
If you have questions about our use of cookies, please contact us:
Email: privacy@brandum.nl
Mail: Brandum, Bachstraat 29, 1921EW Akersloot, Netherlands
10. More Information
For more information about how we process your personal data, please see our Privacy Policy.